Great Satisfaction for Murano Glass and Consorzio Promovetro, at the Italian Pavilion at Expo Astana 2017 in Kazakhstan, dedicated to the Veneto Region during the week from 23 to 28 August.
The international exhibition, which has been attended by more than 100 countries and which will end on 10 September, will include at least 5 million visitors and will focus on “Future Energy”, “Future Energy”. It addresses issues of responsible and efficient energy production in the near future and the relationship with the environment, with particular reference to renewable energies.
Energy production by hydroelectric power plants was the central theme of Veneto Region’s participation in the event, which has been visited around 70,000 people during the week.
In a wholly virtual space, a Murano glass jar was the only artisan product to represent Veneto, an integral part of a video mapping installation curated by the visual Italian artist Martino Romeo.
Video mapping is a multimedia technology that has allowed to project light or video on the Murano glass vase to get an artistic effect and some unusual movements on the affected surfaces. In fact, this is a particular form of increased reality that plays on the optical illusion between the real surface and its second “virtual” skin, altering visual perception and enriching human sensory perception.
The Murano glass glass vase with hot colored applications, protagonist of the installation and narration, made by a concessionaire company of the Glass Artistico® Murano brand (Murano Crafts) was then donated by the Promovetro Consortium to the Kazakh authorities as a key symbol artistic connection between material and immaterial energies, between water and energy, between tradition and innovation. The work will then be permanently exhibited at the National Museum of Kazakhstan.
“An invitation from the Veneto Region that we gladly accepted – says Luciano Gambaro President of the Consorzio Promovetro Murano – but above all an acknowledgment for Murano glass, Veneto’s excellence, and for the Vetro Artistico® Murano brand in a carat event international”.